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Google’s Matt Cutts On Search Spammers: “We Want To Break Their Spirits”

In episode number 227 of This Week in Google on the TWiT network, Google’s head of search spam, Matt Cutts answered some questions from the hosts Leo Laporte and Jeff Jarvis. In one question, Matt...

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4 Trends Paid Search Marketers Must Address In 2014: Audience, Relevance,...

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Google Launches Improved URL Removal Tool For Third-Party Content

Google has released an improved URL removal tool that the company says was specifically designed to improve the ability to remove third-party content from its search engine. John Mueller, a Google...

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Yandex Does What Google Can’t: Provides Bitcoin Exchange Rates

How much is one US dollar in UK pounds? Google will give you a direct answer to that and many other currencies with the conversion tool that’s built into its search results. But when it comes to...

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SearchCap: The Day In Search, December 18, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yandex Does What Google Can’t: Provides Bitcoin Exchange Rates...

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The Shape of Things to Come: Google in 2014

“I give you the light of Eärendil … May it be a light for you in dark places, when all other lights go out.” Even if I’m interested in large-scale correlation tests like the Moz Search Engine Ranking...

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I Am an Entity: Hacking the Knowledge Graph

For a long time Google has algorithmically led users towards web pages based on search strings, yet over the past few years, we’ve seen many changes which are leading to a more data-driven model of...

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Building SEO-Focused Pages to Serve Topics & People Rather than Keywords &...

With updates like Hummingbird, Google is getting better and better at determining what’s relevant to you and what you’re looking for. This can actually help our work in SEO, as it means we don’t have...

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Machine Learning for SEOs

The author’s posts are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Since the Panda and Penguin updates, the SEO community has been...

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Use Google Keyword Research To Target The Long Tail In Local Search

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Moz Holiday Traditions

Here at Moz, we often feel like a big family. Just like any other family, over the years we’ve developed an eclectic set of traditions to celebrate the holiday season. We’d like to share a few of our...

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The 7 Types Of People Who Want To Help You Build Links

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PPC Excel Tips For Every Level: Part 1, Huge Time Savers For Beginners (And...

Excel is that must-have tool for managing, analyzing and reporting on paid search campaigns that is impossible to know too well. Many of us are self-taught — picking up tips and tricks here and there...

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Should Venture Backed Startups Engage in Spammy SEO?

Here’s a recent video of the founders of RapGenius talking at TechCrunch disrupt. embedded content Oops, wrong video. Here’s the right one. Same difference. embedded content Recently a thread on Hacker...

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SearchCap: The Day In Search, December 24, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Don’t miss out on learning from the pros. Attend an SMX West...

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Mission ImposSERPble 2: User Intent and Click Through Rates

It’s been quite a while since I first read (and bookmarked) Slingshot SEO’s YouMoz blog post, Mission ImposSERPble: Establishing Click-through Rates, which showcased their study examining organic...

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The IdeaGraph – Whiteboard Friday

There can be important links between topics that seem completely unrelated at first glance. These random affinities are factoring into search results more and more, and in today’s Whiteboard Friday,...

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A Very Simple Introduction to HTML (and Why You Need to Know About It)

by Ali Luke If you’ve been around the blogging world for more than a few weeks, you’ve probably heard of “HTML”. You may even have glanced at a few bits of HTML code. (I know some DBT readers are...

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10 Blogs Every Blogger Should Check Out in 2014

by Ali Luke Want to go further in blogging and entrepreneurship in 2014? This is far from a definitive list, but these ten blogs are all packed with great advice. (And I’d love to hear your...

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Advance Notice: Bridging Your Passion, Purpose and Prosperity in 2014

by Ali Luke Do you want to go further with your blogging in 2014? Perhaps you’ve not yet started your blog, but you have big hopes of making money from something you love. Danny Iny, owner of Firepole...

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